Ashley Lichty asked:




Working with a lead generation company has given me interesting insight into both real estate leads and agents. I dealt with both ends: the consumer and the agents themselves, and my job was to make them both happy. Yeah right. Easier said than done.

The consumer side is easy – real estate leads want a home value, they want information on the market, they want a real estate agent and we get them that. The real estate agents? Well that’s another story – they pretty much wanted everything under the sun when it comes to real estate leads. They wanted to be handed people ready to list their homes with them asap, with no work involved on the agent’s part. They want listings, not real estate leads.

Well, if I could provide that consistently, all the time, I’d either have a multi-million dollar company, or I’d be doing real estate full time myself. Get this through your heads agents: there is no magic service out there that will hand you listings for a low fee. Instead, these services provide you with real estate leads and it is YOUR job to turn them into clients. Got that? Real estate leads + you = clients!

YOU went to the classes, YOU studied up on sales and marketing techniques and YOU printed up all kinds of trinkets with your name and logo on them for your real estate leads. Ergo, YOU must convince your real estate leads to work with you. And if you’re not converting them, maybe you need to take a look at your own methods, rather than immediately blame the source of the real estate leads.

By now, I’ve probably heard every excuse under the sun as to why online real estate leads are bad or bogus. And that’s all it is, an excuse, a cop out to make you feel better about not being able to turn your real estate leads into listings. That being said, here are the top 5 cop-outs I’ve heard over the years about following up with real estate leads and my responses to them.

1. I’m a new agent and no one wants to use a new agent.

Well, how do they know you’re a new agent? Did you announce it the second you spoke with your real estate leads? You don’t need to tell all your real estate leads that you’re new. If they ask, tell them, and be honest, but don’t just volunteer the information. And how to you know “no one” wants to use a new agent – sounds like a gross generalization to me. You won’t know until you get out there and try – convince your real estate leads that to be new means you’re cutting edge, the best thing out there right now, show them what an expert you’ve become, even if you’re new to the business. Just TRY to convert them. Assuming from the start your real estate leads won’t want to use you because you’re new doesn’t even give you a chance.

2. Some real estate leads are on the Do Not Call Registry.

So? There’s no such thing as a Do Not Knock list. If your real estate leads are on the DNC Registry and you feel THAT uncomfortable risking a call, you should have your butt in the car, directions in your hand and preparing yourself mentally for your introduction once you knock at their door. And actually, as per the basic rules of the Do Not Call Registry, if a consumer on the lists makes an inquiry (which is what online real estate leads are!), you can contact them for up to 3 months after the inquiry. So you’ve got 3 months to get them on the phone, after that, there’s still always that door! Don’t use the DNC as a cop-out method with real estate leads. It’s a flimsy excuse.

3. It’s unprofessional to go knock on someone’s door.

This is the line I usually got after suggesting stopping by the property. My thing is, who said so? Who told you it is unprofessional to go visit your real estate leads’ homes and drop off the information they requested? That is a matter of opinion and as long as your real estate leads don’t think it’s unprofessional, you’re good. And by showing initiative and going out of your way to meet your real estate leads, you may have just earned a client for life.

4. These real estate leads are too far from my area, or it’s in a very bad part of town.

This is probably my favorite cop out, because it just sounds ridiculous to me. If your real estate leads are too far, why did you sign up for that area? Or, if you are getting some real estate leads out of your area, how far? Most of the time, agents complain about having to drive 30 minutes away. To me, 30 minutes of my time is DEFINITELY worth the fat commission check I could get. And if some real estate leads are too far, haven’t you EVER heard of a REFERRAL COMMISSION? Find an great agent in the lead’s area and send it on over. That way you’ll still get a portion of the commission AND you’ve saved 30 precious minutes of your time.

When real estate leads are in a bad part of town, it usually means it’s a very low-value home and is located in either a ghetto or backwater somewhere. It pisses me off when real estate agents say that the home isn’t worth their time. Guess what buddy? When you got your license, you gained knowledge that others don’t have, but will need at some point. You should be willing and open to share this with your real estate leads, no matter what the economic status of their home and income is. If you don’t want to help them, no one can force you, but you are a BAD agent if you’re not at least willing to find someone who will your real estate leads.

5. If they wanted to be contacted, they would have given all their correct contact information.

This is a tough one, because on one level I do agree with this SOMEWHAT. Real estate leads who give a good name, number, address and email seems to be more approachable than real estate leads that have fake names, or fake numbers, etc. But again, this statement is really a matter of opinion. You have NO idea what’s going through the consumer’s head when they filled out their information. Maybe they’re not technologically savvy and thought if they put their phone number over the Web, everybody would get it. Maybe they mistyped something. Maybe they don’t want to be hassled daily by telemarketer calls but DO still want the information. Until you actually touch base with your real estate leads, you have no idea where their head is at. What would hurt worse, getting a phone slammed in your ear, or missing out on a $15,000 commission because you THOUGHT they didn’t need anything since they gave a wrong phone number?

These 5 objections are really just cop-outs and excuses in disguise for not following up with your real estate leads. And pretty flimsy ones at that. If these are your objections to your real estate leads, you need to stop sitting around thinking up objections and just get out there and GO. Start contacting those real estate leads, start making phone calls and sending postcards. You may not convert them all, but I guarantee if you put your all into following up with every single one of your real estate leads no matter what objections you may have, you will see a HUGE increase in your conversion rate. You just have to get in there and TRY.

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Jay Conners asked:




If you are a loan officer or mortgage broker, you may have played around with the idea of purchasing mortgage leads.

You, like many loan officers in the mortgage industry, may be a little skeptical when it comes to buying mortgage leads from a mortgage lead company.

You probably have heard all the horror stories from people in the industry that have been burned or have lost their money.

Some of this may be true. However, sometimes it has a lot to do with the lead itself and the company it has been purchased from.

For instance, a lot of lead companies purchase their leads in bulk from third party companies, than turn around and sell them to loan officers at a profit.

This is what is known as recycling leads or selling junk leads. These leads have been sold countless times and have gone through the hands of many loan officers before it reached your desk.

The chances of closing a lead like this are slim to none.

This is a very good reason to consider purchasing “real time” leads.

Real time leads are leads that are delivered to your doorstep literally seconds after the consumer submits it through an on line streamline process.

With real time leads you won’t have people hanging up on you, disconnected numbers, or people saying things such as “I did that months ago.”

One tip I can give you . . .

Call the lead company you are considering doing business with. Speak with someone in customer service and find out where the leads are coming from and how they will be delivered.

If the lead company does not own and operate the sites they obtain their leads from, than keep going until you find one that does.

Remember, if you are not happy with the answers you receive from customer service, than chances are, you will not be happy with the leads they send you.

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Ginger Taylor asked:




In order to prosper in MLM, you are going to need a steady supply of fresh-targeted MLM leads that are desperate to get going in this business opportunity. MLM leads vendors recognize this little fact too and they can see you approaching a mile away. This can present a concern for all but the super savvy network marketers and people with extraordinary telephone skills.

Here are five of the best reasons you might want to think of developing your own MLM marketing leads.

1. Quality. Once you purchase MLM leads from a leads seller, you are investing in a listing of names and contact details that have been created in a very unspecified way to increase the response rate of the lead generators marketing campaign. These MLM leads are not necessarily produced from the most specific means of marketing.

These leads are not promoting them on any specific sort of business. Whenever you are utilizing this type of lead you really do not know what model of business they may be interested in. Ultimately, you are left to sorting and this can be a time consuming procedure. Generating your own MLM leads with a website you have command over changes all this.

2. Responsive. MLM leads that you have produced on your own are usually much more receptive than leads that you would have ordered from a leads merchant. Many of them probably have not been called by a variety of network marketers and their name has not been sold again and again by some of the leads merchants out there.

Leads that you create are as new as you can get and they are restricted to you only

3. Real-Time Leads. Among the most favored reasons for a network marketer to generate their own MLM leads is that you can receive them in real-time.

This is specifically powerful for people who are in the larger ticket business opportunities and they need the best quality lead they can get. Almost nothing beats having real-time leads in your inbox expecting to be contacted about your goods or business.

4. Custom Surveys. When you are the lead system you have full control over the questions you want to ask your qualified prospects. You can basically qualify or disqualify leads based on the questions they have responded to on your lead capture page.

It is a smart idea to constantly run a “Comments or Questions” or “Tell Me about You” space on your lead capture page. Not each and every prospect will complete these fields, but when they do, it will be the most important piece of info you acquire next to their name and number. Everything a prospect is inclined to impart with you before the initial communication is like an icebreaker.

5. Cost. Generating your own MLM leads can actually save you plenty of money if you spend the time to setup some solid advertising campaigns.

Like to many leads companies on the net you would not have the cost of employees either. Your cost to generate your own leads will be your advertising costs and any other methods you may be making use of including lead capture pages and auto responders. These are a few reasons you want to consider creating your own MLM leads for your unique product or opportunity. It could make a change in how successfully you market your program.

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Don Reid asked:




Remember when you were told by your upline to put a list together of at least 100 names of friends and family? Well thats the way it used to be when you wanted to get someone started in network marketing or MLM. Remember how difficult it was to even build that list? After 20 names it was agonizingly difficult to think of people to add. This was because you were measuring their response to your business in your mind. There was no way Uncle Bob was going to be into this.

Then when you, maybe with help from your upline, contacted the people on your list, it went nowhere. No one got in and only your mother decided to support you by buying your product. The rest of your friends and family ran for the hills. You can see it in their eyes to this day that they are still wary of you springing a business opportunity on them.

The lesson in this is to leave your friends and family alone. They will either join you when you have proven to be a success or they will stay in their day jobs. These days the smart network marketer uses the power of the internet to only show their business to people that have qualified and shown a real interest in getting into a home business opportunity.

The last two years has seen the number of leads websites on the internet explode. MLM leads are now big business. Millions are generated and sold each year. There are leads available from all the major English speaking countries: U.S.A., Canada, United Kingdom, Australia and New Zealand. Even a number of Asian countries are popping up on some of the better leads sites. Some of the Asian countries are; Japan, Malaysia, Singapore and China (Hong Kong).

There are many different types of leads. The very best leads available are Real Time MLM Leads. The main reason for this is the lead is (usually) delivered to you the instant it is generated. sometimes you can talk to the lead while they are still on the lead capture page! How cool is that?

Obviously real time leads are super fresh. The advantage of this freshness is the lead will remember filling out the form and is probably eager to hear from you and ready to learn about your work at home business opportunity.

Most lead companies offer options with real time leads which can make them more effective and really laser targeted. For example, you may want people that can invest a certain level of funds into a new business. Or you may only wish to speak with people in your area code or state. These are only some of the options which can make using real time leads the most positive and productive leads you every buy.

Most lead companies provide a free backoffice to manage your real time leads. You can adjust how many leads you receive per day and usually even pause the campaign. So if you need to go away for the weekend, you are not wasting any leads.In summary, real time leads are best because they are very fresh, responsive, eager to hear from you and targetable.

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Jay Conners asked:




For all insurance agents that follow up on leads, it goes without saying that timing is everything.

For example, if you follow up on a lead a week after you are tipped off about it, than chances are the customer is already working with another insurance company.

When people need insurance, regardless of the kind of insurance, they usually need it right away. The same holds true when working with insurance lead companies.

If you are an insurance professional considering working with an insurance lead company, it is imperative that you make absolutely certain that they are offering real time leads.

When I say real time insurance leads I mean leads that are hot off the press and delivered to you immediately. Leads where the customer is actually waiting on your phone call.

The best way to determine if an insurance lead company is selling their leads in real time is to speak with someone in their sales or customer service department. The main question you will want to ask is “where are the leads coming from?”

Here is what you will want to hear. You will want to hear that the leads they provide are coming from lead generation web sites that they own and operate.

This is the best way to determine that the quality of the lead is good and that you will be receiving it fresh and in real time.

Any other way of obtaining insurance leads should raise a red flag. The last thing you need is a lead that has been recycled dozens of times and is dated. This will obviously do you know good. So take the time to research the companies that you are considering.

Remember. You work hard for your money. So invest it wisely and the return on your investment will be that much better.

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Jay Conners asked:




There are a lot of people in the mortgage business and they will find that the first thing that you need to get is some applications. Many people will want to score at least one mortgage a week. However, there are things that will help you get the approvals, but it takes work. You are going to spend a lot of time on the phone making calls to everyone who has approached you first, or you will find that there are outgoing calls that you will need to make to some people who fit your profile or that was referred to you. You will find that there are plenty of people to call to get the mortgage applications.

To get the applications, you are first going to want to get prepared. You will want to have everything in front of you at your desk. You will want to make sure that if there were any questions you will find the answers and quickly. You will want to have all of your resources near because you don’t want to put your customer on hold to find what you need, because that just doesn’t cut it.

Secondly, you will need to get comfortable with each and every potential sale. If you have the knowledge, it’ll be a breeze. Also, you have to be 100% business all day long every day. You will find that if you take the time to find an interest in your customer, you will be able to find that you can relax and make the sale. Like if you hear a baby crying or even the dog scratching at the door, you will want to mention it and then say something that will make a bond.

Also, you will want to be quick when it comes to the no’s. You can’t just take the objection sitting down, you will want to justify their worries, but also you will want to jump at the chance to show them that everything is okay. When it comes to things like mortgages, you will find that it’s a huge commitment and it’s going to be something that will need to be done with caution.

When they say things like they have to speak to their spouse, you will want to offer to talk to them about the benefits of the mortgage and if they aren’t available, see if you can make an appointment to talk to them both at another time. They may even say that they have to think about it. All you have to do to respond to them is just ask them if they need any clarification of something and also if they have any questions.

When they say they need to think about it, you don’t want to push it. You will find that you don’t want to get them talking about it more, but you will want to politely show yourself the door and that you will contact them in a few days to talk it over some more or that you will give them a brochure to look over.

Finally, you will find that you will need to look for some internet mortgage leads. You will find that if you take the opportunity to take every lead as a potential sell, your customer should be happy to apply for a mortgage. The lead itself will make it clear that they need to and want to apply for a mortgage. So it’s worth every shot. It isn’t hard to get the applications as soon as you take advantage of the opportunities.

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Ashley Lichty asked:




Real estate leads are as good as gold to a real estate professional – literally. The real estate leads you follow up with today are your clients tomorrow and your paycheck a month from now. Much of your time as a real estate professional is spent generating real estate leads and converting those leads to clients. The advent of the Internet and its emergence into main stream culture brought a new tool to real estate agents in the late 90s: online lead generation services.

Nowadays, the majority of people looking to buy or sell a home or do anything real estate wise are going to the internet first. Years ago, people would get ready to buy or sell, and then walk into a local Realty office and get themselves a real estate agents. Now, they can start researching real estate anywhere from 3 months to 5 years before they actually make a move! That means real estate professionals need to come up with new ways to catch these real estate leads early, so they have time to work them and turn them into clients. There are two major ways to do that now: purchasing a lead generation service and paying for real estate leads and creating your own website with contact pages to generate your own real estate leads.

Which way is better? Truthfully, if you’re not doing both, you’re not being as successful as you could be. Any real estate professional who wants to be a top producer NEEDS their own personal website with homeowner information, contact forms, a blog, etc. That way real estate leads can FIND you on the web.

On the other end, the majority of top producers out there not only have their own website, but they also subscribe to one or more lead generation service, such as HouseValues or GetMyHomesValue. Companies such as these sell real estate leads to agents either at a monthly subscription price, or having the agent pay per lead. These services set up websites offering homeowners free home value information in exchange for their contact information. Basically, a homeowner goes and fills out a simple form about themselves, their contact information and their home and submits it to the company’s website. The company in turn, gives this “lead” to whatever real estate professional they have subscribed in that lead’s area and it is up to the real estate agent themselves to work up the value and follow-up with these real estate leads.

Each lead generation company does things a bit differently: for instance, GetMyHomesValue offers exclusive leads – where the lead is given to one and only one agent in the area, whereas other companies out there will sell the same real estate leads to several different agents. HouseValues has extensive e-mail drip campaigns and scripts to make follow-up a bit easier for agents, while GetMyHomesValue has their staff attempt to contact the leads several times for the agent and then leaves the rest of the follow-up to the individual agent.

The criticism most of these lead generation companies receive has to do with what actually constitutes real estate leads. Because these “leads” are filling out information online, they can often give fake information to avoid being contacted. This then makes it harder for the agents to follow up with the leads.

The successful agent, however, does not give up with confronted with real estate leads that give a property address and e-mail address, but a bad name and number. A great agent will exhaust all options of follow up before scrapping ANY lead, such as using public directories like the White Pages online, tax records of the property, reverse look-ups, etc. They will e-mail the lead on a weekly basis and even stop by the property listed in order to determine who actually submitted the lead.

What happens when the owners of the property claim they did not request their home value information, nor are they looking to sell? The no-so-hot agent will be angry at the waste of their time and blame the lead generation company for selling bogus real estate leads. The HOT agent will introduce themselves anyway, offer their services in any way they can and hand out a business card, then lead the home content in the knowledge that although they may not have gotten to the bottom of the lead, they did just add another prospect to their pipeline of real estate leads.

Online lead generation tools are a HUGE asset to real estate professionals – when used correctly. To be successful with real estate leads gathered online, you’ve got to be ready to work hard and long. You may not convert the lead for 6 months, a year, even two years, but as long as you’re working your real estate leads and keeping your name in their head, you’ve got a leg up on the competition.

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Wendell Wilkins asked:




Fresh targeted MLM leads in real time is the goal for all network marketers. Unfortunately, generating these MLM leads is also the biggest problem each person building an MLM business faces. Everyday is a new challenge in regard to who are you going to talk to today about your MLM opportunity.

In my infant stage of my network marketing career, I was sold on the concept that personal face to face meetings were the best route to go in order to recruit successfully MLM business partners. I felt that if I could be there personally,I would have a more profound impact in helping that MLM prospect to make a decision to join my MLM team. I felt that could CONVINCE the prospect in person better than any other method of prospecting. Sadly this didn’t prove to be correct.

Next my method of prospecting for MLM recruits was to post flyers, drop business cards in parking lots, public restrooms, public telephone booths (they hardly exist anymore) and even leave a business card in business books and magazines in the book stores. Again futile.

Finally I decided to buy MLM leads. I have spent thousands and thousands of dollars trying to find MLM business partners. This method didn’t work either. I would even spend more money for “REAL TIMED PER TARGETED MLM Leads,” all in hopes of finding a few like minded MLM business partners.

Here’s what truly works. What truly works is attracting MLM business partners to your opportunity, by you – the multilevel marketer, being attractive to the prospective MLM community by offering VALUE to the community. That is you offer help to them. Help in understanding the MLM business. Help in acquiring MLM leads, help in MLM recruiting and the like. there is no better place to do this than the world wide web.

Mr. Matt Zavadil marketing success mentor suggest,there is a real solution to this issue and once it has been implemented, network marketers can easily attract quality network marketing leads.

What most people don’t understand is that there’s a way to attract dozens of fresh network marketing leads looking for a leader to show them the way. This method can be done without needing to go through the nightmare of working through a list of family and friends or cold calling business people.

In order to attract real, targeted network marketing leads, Mr. Zavadil says the Internet must be utilized. One of the reasons network marketing has a bad name in the minds of many people is because they believe that the only way to build the business is by contacting friends, family or co-workers. Since most of these people aren’t interested, rejection is met and it causes many people to quit the business.

The advent of the Internet has completely revolutionized this industry. Today, by using online techniques and strategies such as video marketing, article marketing, blogging, social media (Facebook, Twitter, MySpace, LinkedIn, etc), forum marketing, viral marketing, pay per click advertising, etc, a person can specifically target the correct market.

What this does is cut down on the rejection factor. Network marketers using these methods never know about the people who visit their articles, videos or blog posts and decide they aren’t interested. The only people they have contact with are people who like their marketing messages and contact them for more information about how to become involved.

Mr. Zavadil says this type of marketing has another profound effect. It positions the person using the various online strategies as a leader in the industry and in their particular network marketing company. Since about 99% of all the people interested in the industry still don’t know how to properly use the Internet, when they see another networker using the above-mentioned techniques, they see them as a leader and someone they want to join for mentorship.

Another main benefit of using the Internet as a prospecting tool is that it saves a person from having to be a salesperson. Instead, it turns them into marketers. There’s a large difference between salesmanship and marketing.

A salesperson must continually invest time and energy finding new prospects. As a marketer using the Internet, prospecting is placed on autopilot. Twenty-four hours per day, the online marketing attracts interested prospects and funnels them down to using the phone number or email address the marketer has provided them.

What better way can there be to build a network marketing business than to market and be branded as a leader, talk only to people who actually want to discuss the business and much more easily recruit new people into the business?

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Daniel Petrucelli asked:




As a new person to the MLM / Network Marketing industry you are most times taught to build a list of 100-200 people and start calling. It is basic, it will duplicate throughout your team and sometimes you get a person with some good contacts and it works. I’ve seen it and I’ve experienced it also.

Then one day you get to The End of your warm market list. Well, not really, you are always adding to it every time you meet new people. This could be thought of as a form of real time leads. You add a person here and there. Maybe you add two a day, maybe three a day and you think you have real time leads. Sure you do. Then you go home and call them and attempt to expose them to your business. After all it’s a numbers game right? You have heard that if you have been in the business for at least a day or two.

Well, allow me to assist you with cutting some major time off of your learning curve to success in this industry. I was recently listening to Mark Yarnell, author of Your First Year in Network Marketing, required reading to be on my team, and Mark who has earned upwards of $20 Million in this industry was saying that “In order to make $100K in your first year in MLM / Network Marketing you need to expose 30 people a day……EVERYDAY for pretty much your first year. So how are you going to do that with a 200 person contact list? Hmmm? Right, that’s what I thought. But just hang on a minute before you call your up line and tell them you quit. There is a better way.

Your sponsor or up line will tell you that you can buy real time leads. You can buy aged leads. They will tell you that you can buy real time local leads. Now these leads do cost money depending on the type of leads you purchase. Aged leads can cost around 30 cents depending if they were originally 30 day old real time leads or 60 to 90 day old leads. You can purchase real time leads where famous people in the industry will do a video walk out to talk to the viewer to get them to inquire about making money from home. You will pay upwards of $5.00 PER Real Time Lead for this type. Let me ask you something, have you done the math yet? Let me help you, my calculator is big. If you prospected 20 days a month at 30 leads a day that’s $3,000 for your first month. Hello? Are you hearing me?

Ok, here is the secret that most up lines do not want you to know, you can generate your own real time leads with a little knowledge of marketing on the internet. What a novel concept! They call this Network Marketing right? So learn how to market on the internet. Imagine if you knew how to generate real time leads and get paid to do that and have that fund your business. Would that be exciting? Do you think you could be a recruiting rock star in your company? Well it’s a fact and it works. Get educated, get the facts and get to work. This is a great industry that can offer you the lifestyle you have always dreamed of IF you know how to generate real time leads.

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Ems Aleks asked:




According to the edge when it comes to providing your company with exclusive mortgage broker, mortgage leads quality in real time can lead to great success. Success is for you to buy your company and your customers with an efficient data. Knowledge, information, if it happens, is in the right relationship with the client. If you are driven exclusively, you know that your company will be the only contact with these customers. Even if you half-real time exclusive mortgage leads one of 4 companies will be able to make initial contact with the will and win as customers.

Effective business comes from giving information that is negotiated as soon as possible. Once you have information leading to the mortgage lead, you can give your company the edge it needed to beat the competition to perform operations as soon as possible. Receive exclusive mortgage leads from a reliable company means that the only information of your company. This also means that the quality of these tracks leads to the right information to convert the lead. There is no doubt that a company that provides this data for your company or asset. The selection of exclusive tracks will not be allowed to sell more expensive is the only company to communicate with consumers into satisfied customers.

There are other options when it comes to getting information that mortgage leads to type your mortgage lead brokerage firm is marginal. Now, when you get the information you may choose to make semi-exclusive mortgage leads. This information is always correct, and with the best quality you only compete with 3 other companies for this company is the consumer. Thanks to the quality of the sales team of your company, you will be able to use those prospects into customers who were with the timely service they are happy to convert.

There are reliable mortgage leads that can boost sales and help consumers meet the financial needs. The use of these resources is important for the success of your business mortgage brokers. Mortgage Lead information, what happens now, you can use to consumers, before other companies to contact and perhaps even before they decide to go in a different way. The information you give them will help them answer questions and was the first company to meet their needs you can answer the door open to these issues.

Create the edge of your investment is only possible if you lead a company that will lead to valuable information such as real exclusive mortgage lead and semi exclusive. This information is your mediation is the only or one of the few who need the services of these consumers, it is in contact. This means you can choose the option that more competition to shine, if that is the case, this time for the sale of your business know-how. Enjoy quality mortgage leads at the edge of the brokerage firm mortgage offer.

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